DIGITAL MARKETING SERVICES

WEBSITES HOSTING, DIGITAL REPORTING, SEARCH ENGINE OPTIMIZATION, AND MORE

Are you looking for a fresh perspective and strategy that will advance the optimization of your current website? Would you like to capture untapped potential through your practice’s social media efforts? Is there opportunity to elevate your practice brand? If you answered “yes” to any of these questions, you’re in luck! By leveraging analytical data collected from our member’s websites over the years, our team of digital experts will enhance your website presence and user experience.

WEBSITE MAINTENANCE & HOSTING

We understand your daily priorities are focused around building your practice and providing remarkable patient care. This is why our team of digital experts makes it their mission to manage and update your website with ease. They will ensure your online presence drives patient flow and enhances your online reputation. Our website services include:

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Updates and edits within 48 hours (business days)

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Access to a dental focused website, content, and graphics

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Theme updates

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Plugin updates

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WordPress updates

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Server security and 99.99% uptime

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Domain management and renewal

DIGITAL REPORTING & STRATEGIC PLANNING

Upon request, our team of digital experts can partner with you to develop proactive, strategic plans, and initiatives related to your practice’s digital marketing efforts. You will also receive:

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Monthly reports of digital trends and history

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Google Analytics setup and maintenance

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Google Search Console setup and maintenance

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Spam removal in Google Analytics traffic and update spam filters

LOCAL LISTING SUBMISSION & MANAGEMENT

In order to increase your practice’s visibility on the internet and get showcased in local search results, your local listings profile containing practice information (name, phone number, address) needs to exist in as many directories as possible. Our digital team will:

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Claim and manage Google My Business, Yelp, and Bing

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Submit practice information to data aggregators including Acxiom, Neustar, and Localeze

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Annual resubmission to data aggregators to ensure accuracy

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Publishing of NAP (Name, Address, Phone Number) to over 150+ directory websites

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Optimize listings and monitor for consistency across all platforms

SEO IN A NUTSHELL

Differentiating your brand from that of the competition is crucial. Search Engine Optimization (SEO) puts emphasis behind writing and organizing your website content in a format that users and search engines love. Our digital specialists are continuously testing different strategies and researching alternative algorithms to ensure your website remains in alignment with the forever-changing digital landscape of the World Wide Web. Our SEO services include:

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XML/HTML sitemaps

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Internal link structure for UX and search engines

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Review Google Search Console for errors

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Create redirects and update broken links

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Evaluate and update technical SEO with latest best practices

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Keyword focused technical SEO

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Strategic support in creating content

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Includes page creation, optimizing text, images, technical SEO

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Optimization of all submitted page and blog content

ONLINE REVIEW OPTIMIZATION

There is no doubt that once we get patients into your dental practice, you provide them with a patient experience and care above and beyond market competition. How are you showcasing your exceptional level of patient care to prospective patients before they reach your parking lot?

By taking advantage of online reviews through popular websites like Google and Yelp, it provides a simplistic approach to sharing the remarkable experiences your current patient’s experience, with future prospects. We understand collecting online reviews can be taxing, which is why we are here to provide a solution! Our online review platform includes:

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Post-appointment text and emails to patients

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Aggregation of online reviews

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Dashboard to monitor online reviews

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Online reputation tracking and scoring

PAY-PER CLICK (“PPC”) CAMPAIGN

We are a Google Premier Partner. Only 3% of all digital agencies achieve this status. It is given out by Google to those who exceed their paid-search marketing standards and deliver exceptional service and results to their clients.

We offer complete digital marketing under one roof. You will benefit from a team that specializes in all key areas of digital marketing, including local SEO, online reviews, and social media:

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Google AdWords PPC Campaign

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Custom landing pages

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Monthly reporting

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Optimization